Build a Driver-Worthy Job

Would an experienced driver choose this job over the alternatives?

Experienced drivers compare several opportunities. A competitive job is not defined by one number.

How might a driver see this job?

What will a driver find when they look up your company?

Will the truck help them do the job reliably?

How are loads, time, and driver concerns handled?

What can the driver reasonably expect to earn?

What does the actual work/home pattern look like?

How does 1099 or W-2 change the offer?

Does the job match what the driver was told?

Before spending more on advertising, it may help to look at the job from the driver\'s side.

If something looks weak, it may be worth improving it before spending more on ads.